Teeth Shakers guides exist to give dental practices practical, trustworthy marketing advice. Here is how they are written and kept current.
Experience first
Guides are based on hands-on experience running dental practice marketing, checked against the platforms’ own published rules (Google, Meta, state dental boards, HHS). Where a statement depends on a rule that can change, the guide says so.
No invented numbers
Statistics are only used with a named, checkable source. Examples from real practices are described with identifying details removed, and never with patient information.
Evergreen and updated
Guides are reviewed and updated when platforms or rules change, instead of publishing new dated posts. If you spot something out of date, please tell us.
Independence
Recommendations are not for sale. Sponsorships and affiliate relationships, if any, are disclosed on the page and listed on the disclosures page, and never decide what a guide recommends.
Not legal or clinical advice
Compliance guides explain common rules in plain language. For decisions about your practice, check with your state dental board or a healthcare attorney.